Sustainable packaging

  1. Dr. Schär
  2. Sustainable packaging

As part of our sustainability strategy, packaging plays an important role in our efforts to reduce our environmental footprint. For our consumers, it is important our products are provided in packaging that is safely gluten-free but also preserves the taste. At the same time, we want to reduce the amount of waste from our products without compromising on quality and safety.

We strive to optimise our use of packaging materials and to adjust them for the future: That is why we are rethinking the way we use plastics, looking for innovative solutions, and helping consumers to dispose of packaging properly by providing information on recycling directly on pack.

On the way to sustainable packaging, we have defined two strategic goals:

  • We are committed to reducing packaging and replacing plastic with paper whenever sensible
  • We aim to make all our packaging recyclable, recycled or compostable

 

Introducing Master Baker Next

We’re proud to present the innovative, sustainable, new packaging of Master Baker - known in the United Kingdom as Wholesome Loaf-, one of the world’s most loved Schär products. By reducing the film and eliminating the tray, we’ve managed to lower our overall use of plastic in Master Baker packaging by 38% and the overall plastic use for Schär packaging by 15%, a number that represents a chance to bring about real change.

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A milestone: The transition from plastic to paper

Our commitment to sustainability also focuses on the transition to more sustainable packaging. We proudly present a milestone in this project: the switch to paper packs for Schär cookies. As a result, we are reducing our plastic consumption by 65 % per product, saving 18 tons per year.

Our way to more sustainable packaging
  1. 2023

    In 2023, we eliminated the tray and reduced the foil from the Wholesome Loaf product series. This allowed us to reduce the plastic in the individual packs by 38%—the perfect basis for initiating impactful change. This will account for a 15% reduction of Schär‘s plastic packaging overall.

  2. 2024

    Thanks to our ongoing commitment to sustainability, 70% of Dr. Schär products today have recyclable packaging.

     

  3. 2030

    In the coming years, we will continue to reduce the use of plastic by reducing the thickness and optimizing pack size, and continuing the transition to paper wrappers. A shift to recyclable wrapping materials and the selection of virtuous partners who operate with a low impact on the environment complement the strategy.